Imagine Marketing Limited IPO

Imagine Marketing Limited IPO

Mainboard NSE & BSE 100% Book Built Offer
Open

Price Band

₹

Total Issue

₹1,500.00 Cr

Bid Dates

TBA - TBA

Subscription

-

Est. GMP

₹0 (-)

Website DRHP

Business Overview

Imagine Marketing primarily operates under the brand “boAt”, which was launched in 2015 and is engaged in the consumer electronics industry. It offers a wide portfolio of mass-premium, lifestyle-oriented and technology-driven products at accessible price points. The Company initially commenced operations in the audio segment, including personal and large audio products, and has subsequently expanded into adjacent categories such as wearables, comprising smartwatches and smart rings, and charging solutions including cables, chargers and power banks. Its products are distributed through a diversified omnichannel network comprising online marketplaces, its direct-to-consumer platform, and a broad network of offline retailers and distributors across India.

Objects of Issue

  1. Funding the working capital requirements of the Company
  2. Funding the brand & marketing expenses towards enhancing the awareness & visibility of the products & brand
  3. General corporate purposes

Financial Performance

(Rs. in crores)

Financial Performance Metrics for Boat IPO
Particulars Jun-25 Mar-25 Mar-24 Mar-23
Revenue 628.10 3,073.28 3,117.67 3,376.79
PAT 21.35 61.08 -79.68 -129.45
Net Worth 452.78 432.01 376.16 454.58
Borrowings 572.05 564.88 860.19 1,236.11
Assets 1,720.53 1,618.07 1,735.51 2,178.50
NAV (₹) 30.17 28.78 25.06 30.30
EPS (₹) 1.42 4.07 -5.31 -9.22

KPIs

EBITDA

4.64%

  • All the data pertains to FY 2024-25.
  • PE, PB, and market capitalization are calculated based on the Upper Price Band.

Shareholding

Promoter

88.86%

Public

11.14%

Sameer Mehta 24.75%
Aman Gupta 24.76%
South Lake Investment Ltd 39.35%

Management

Vivek Gambhir Chairman
Gaurav Nayyar CEO
Rakesh Thakur CFO

Registrar & Lead Managers

Registrar

MUFG Intime India

MUFG Intime India

Frequently Asked Questions

What is Boat IPO?
Boat IPO is a Mainboard IPO having an issue size of ₹1,500.00 Crs. Boat IPO is priced at ₹ - ₹ per share. The issue opens on 17 Apr 26 and closes on 17 Apr 26.
When will Boat IPO open?
Boat IPO opens on 17 Apr 26 and closes on 17 Apr 26.
What is the GMP of Boat IPO?
The estimated Grey Market Premium of Boat IPO is ₹0 per share (-).
What is the lot size of Boat IPO?
The minimum lot size of Boat IPO is 0 shares & the minimum application amount is Rs. 0.
When is the allotment of Boat IPO?
The allotment date of Boat IPO is 17 Apr 26.
What is the listing date of Boat IPO?
The listing date of Boat IPO is 17 Apr 26.
What is the subscription of Boat IPO?
Boat IPO is subscribed -.
What is the price band of Boat IPO?
Boat IPO is priced at ₹ - ₹ per share.
How to check allotment status of Boat IPO?
Click the allotment link on Boat IPO page of IPO360.
How to apply Boat IPO in Zerodha?
  1. Go to Kite App → Tap on Bids → Tap on IPO
  2. Select the IPO → Tap on apply → Enter UPI ID
  3. Enter Qty and Price
  4. Submit the application
  5. Approve the UPI Mandate on your UPI app
How to apply Boat IPO in Groww?
  1. Go to Groww App → Stocks Section → Select IPO option
  2. Select the IPO you want to apply
  3. Enter your bid details and price
  4. Enter UPI ID & submit
  5. Approve the UPI Mandate on your UPI app
How to apply Boat IPO using ASBA?
  1. Log in to your bank's net banking portal.
  2. Navigate to the 'IPO' or 'ASBA' section.
  3. Select Boat IPO from the list of available IPOs.
  4. Enter the required details: Bid quantity, Price, DP ID & Client ID, etc
  5. Submit the application.
  6. Money will remain blocked till the refund date