Novus Loyalty Limited IPO
Novus Loyalty is a technology-driven company providing loyalty and rewards solutions to enterprises across sectors such as fintech, e-commerce, software, finance, banking, FMCG and real estate. The Company focuses on enhancing customer engagement, retention and acquisition through a modern, scalable loyalty platform built on advanced technology architecture. Its platform delivers data-driven solutions that enable businesses to strengthen customer relationships and drive brand loyalty. Novus Loyalty offers both customizable and ready-to-deploy program models, including point-based reward systems, event-triggered campaigns, cashback programs, purchase-linked promotions and digital voucher solutions, helping enterprises design targeted and efficient customer engagement strategies.
Price Band₹139 - ₹146 |
Dates17 Mar - 20 Mar |
GMP₹0 (0.00%) |
Subscriptions- |
Issue Size₹60.15 Crs |
Novus Loyalty IPO Key Dates
Opening Date
17 Mar 26
Closing Date
20 Mar 26
Basis Of Allotment
23 Mar 26
Initiations Of Refund
24 Mar 26
Credit Of Shares
24 Mar 26
Listing Date
25 Mar 26
Novus Loyalty IPO Objects
- Funding of expenditure towards Investment in enhancement of existing products & development of new products
- Business Development and Marketing Activities including manpower hiring
- General corporate purposes & unidentified inorganic acquisition
Novus Loyalty IPO Details
Price Band₹139 - ₹146 |
Listing AtBSE SME |
IPO Issue Type100% Book Built Offer |
Fresh Issue₹48.18 Cr (0.33 Cr Shares) |
Offer For Sale₹11.97 Cr (0.08 Cr Shares) |
Total Issue₹60.15 Cr (0.41 Cr Shares) |
Face Value₹10 per equity share |
Novus Loyalty IPO Lot Information
| Investor Category | Lot | Shares | Amount | |
|---|---|---|---|---|
| Individual Investor |
Minimum
2
2,000
2,92,000
Maximum
2
2,000
2,92,000
|
|||
| Small HNI |
Minimum
3
3,000
4,38,000
Maximum
6
6,000
8,76,000
|
|||
| Big HNI |
Minimum
7
7,000
10,22,000
|
|||
Novus Loyalty IPO GMP
The estimated Grey Market Premium of Novus Loyalty IPO is ₹0 per share (0.00%)
Category Allocation
| Particulars | Allocation |
|---|---|
| QIB | Not more than 50% of Net Offer |
| NII | Not less than 15% of Net Offer |
| Retail | Not less than 35% of Net Offer |
| Market Maker | 2,30,000 EQ. Shares |
Novus Loyalty IPO Financials
| Particulars | Sep-25 | Mar-25 | Mar-24 | Mar-23 |
|---|---|---|---|---|
| Revenue | 71.41 | 104.62 | 73.29 | 59.59 |
| PAT | 5.80 | 3.58 | 2.96 | 0.55 |
| Net Worth | 18.89 | 13.09 | 9.50 | 6.54 |
| Borrowings | - | - | 0.82 | 3.53 |
| Assets | 21.83 | 14.81 | 12.36 | 13.38 |
| NAV (₹) | 15.42 | 10.68 | 7.76 | 5.34 |
| EPS (₹) | 4.74 | 2.93 | 2.42 | 0.45 |
The financial information presented is on a consolidated basis.
Key Performance Indicators
| KPI | VALUES |
|---|---|
| EBITDA | 5.44% |
| PAT | 3.43% |
| ROE | 31.74% |
| ROCE | 40.40% |
| PE Ratio | 49.83 |
| PB Ratio | 13.67 |
| Mkt Cap (in Crs.) | 227.03 |
- All the data pertains to FY 2024-25.
- PE, PB, and market capitalization are calculated based on the Upper Price Band.
Promoter Details
| Name | Shareholding |
|---|---|
| Deepak Tomar | 50.98% |
| Sweta Singh | 44.64% |
| Total | 95.62% |
Management Details
| Name | Designation |
|---|---|
| Deepak Tomar | Chairman & MD |
| Vibhore Rastogi | CFO |
Company Details
Name: Novus Loyalty Limited
Address: 727, Udyog Vihar Phase V, Industrial Complex Dundahera, Gurgaon 122016, Haryana, India.
Number: 9717154514
Email: investor@novusloyalty.com
Website: https://www.novus-loyalty.com
Book Running Lead Managers (BRLMs)
RTAs
KFin Technologies
Visit WebsiteFrequently Asked questions?
Find answers to common questions that come in your mind related to IPO.
Novus Loyalty IPO is a SME IPO having an issue size of Rs. ₹60.15 Crs. Novus Loyalty IPO is priced at ₹139 - ₹146 per share. The issue opens on 17 Mar 26 and closes on 20 Mar 26.
Novus Loyalty IPO opens on 17 Mar 26 and closes on 20 Mar 26.
The estimated Grey Market Premium of Novus Loyalty IPO is ₹0 per share (0.00%).
The minimum lot size of Novus Loyalty IPO is 1000 shares & the minimum application amount is Rs. 146000.
The allotment date of Novus Loyalty IPO is 23 Mar 26.
The listing date of Novus Loyalty IPO is 25 Mar 26.
Novus Loyalty IPO is subscribed -.
Novus Loyalty IPO is priced at ₹139 - ₹146 per share.
Click the allotment link on Novus Loyalty IPO page of IPO360.
- Go to Kite App → Tap on Bids → Tap on IPO
- Select the IPO → Tap on apply → Enter UPI ID
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- Select the IPO you want to apply
- Enter your bid details and price
- Enter UPI ID & submit
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- Navigate to the 'IPO' or 'ASBA' section.
- Select Novus Loyalty IPO from the list of available IPOs.
- Enter the required details: Bid quantity, Price, DP ID & Client ID, etc
- Submit the application.
- Money will remain blocked till the refund date
