Cash Ur Drive Marketing Limited IPO

Cash Ur Drive Marketing Limited IPO

SME NSE SME 100% Book Built Offer
Closed

Price Band

₹123 - ₹130

Total Issue

₹60.79 Cr

Bid Dates

31 Jul - 04 Aug

Subscription

82.03x

Est. GMP

₹23 (17.69%)

Website RHP Check Allotment

Tentative Timetable

Open
Close
Allotment
Refunds
Credit
Listing

Business Overview

Cash Ur Drive Marketing Limited is an Out-of-Home (OOH) advertising solutions provider offering transit, outdoor, print, and digital media services to help brands reach their target audience. Initially focused on cab advertising, it has expanded to include bus branding, auto hood ads, billboards, and more. Leveraging the EV industry’s growth, it also offers advertising on electric vehicles, charging stations, and battery swapping points. The company provides end-to-end services, from channel selection and ad design to media negotiations and ad-space bookings, ensuring timely and effective campaign execution.

Lot Info

Lot Information for Cash Ur Drive Marketing IPO
Category Lots Shares Amount
Individual (Min) 1 1,000 ₹1,30,000
Individual (Max) 1 1,000 ₹1,30,000
S-HNI (Min) 2 2,000 ₹2,60,000
S-HNI (Max) 7 7,000 ₹9,10,000
B-HNI (Min) 8 8,000 ₹10,40,000
Market Maker
2,59,000 EQ Shares
Employee
₹0.00
Shareholder
₹0.00

Issue Size

Total ₹60.79 Cr
Fresh Issue
₹58.10 Cr (0.45 Cr Shares)
Offer For Sale
₹2.69 Cr (0.02 Cr Shares)

Objects of the Issue

A1

₹B1 Cr

A2

₹B2 Cr

A3

₹B3 Cr

Grey Market Premium

GMP ₹23
Est. Price ₹153
Est. Gain 17.69%

Cash Ur Drive Marketing IPO Peer Comparison

(Rs. in crores)

Cash Ur Drive Marketing IPO Peer Comparison Table
Particulars Cash Ur Drive Marketing DAPS Advertising Bright Outdoor Media
Revenue from Ops (in Crs.) 139.32 19.07 126.75
PAT (In Crs.) 17.68 1.19 19.08
EPS - Basic 14.16 2.29 13.11
NAV per share 42.48 32.39 112.55
RONW 44.43% 7.32% 12.31%
EBITDA 14.84% 7.18% 20.57%
PAT Margin 12.69% 6.22% 15.05%
Price to earning (PE) 9.18 10.48 29.74
  • All the information pertains to FY 2024-25
  • The PE ratio is calculated using the Upper Price Band for the Issuer and the closing price as of July 21, 2025 for Peers

Financial Performance

(Rs. in crores)

Financial Performance Metrics for Cash Ur Drive Marketing IPO
Particulars Mar-25 Mar-24 Mar-23
Revenue from Operations 139.32 93.75 79.41
Profit after Tax 17.68 9.22 5.15
Net Worth 55.98 23.59 14.37
Total Borrowing 0.18 0.45 5.06
Total Assets 94.39 93.36 76.33
NAV per share (in ₹) 42.48 39.32 1,437.25
EPS - Basic (in ₹) 14.16 7.68 4.29

KPIs

EBITDA

14.84%

PAT

12.69%

ROE

44.43%

ROCE

41.55%

PE Ratio

9.18

PB Ratio

3.06

Mkt Cap (in Crs.)

229.40

  • All Ratios are based on Mar 25
  • PE, PB, and Post-Issue Market Capitalization are calculated based on the upper price band.

Shareholding

Promoter

78.21%

Public

21.79%

Parveen Khanna 42.33%
Raghu Khanna 35.12%
Other Promoter 0.76%

Management

Raghu Khanna Chairman & MD
Rajat Singhal CFO

Registrar & Lead Managers

Registrar

Bigshare Services

Bigshare Services

Lead Managers (1)

Narnolia Financial Narnolia Financial

Subscription Status

Updated as on 04-Aug-2025 19:00:22 hrs

Category Sub (x) Offered Bids
QIB 76.19x 8,82,000 6,72,02,000
NII 135.23x 6,63,000 8,96,57,000
bHNI 161.14x 4,42,000 7,12,24,000
sHNI 83.41x 2,21,000 1,84,33,000
Individual Investor 62.43x 15,50,000 9,67,64,000
Total 81.95x 30,95,000 25,36,23,000

Frequently Asked Questions

What is Cash Ur Drive Marketing IPO?
Cash Ur Drive Marketing IPO is a SME IPO having an issue size of ₹60.79 Crs. Cash Ur Drive Marketing IPO is priced at ₹123 - ₹130 per share. The issue opens on 31 Jul 25 and closes on 04 Aug 25.
When will Cash Ur Drive Marketing IPO open?
Cash Ur Drive Marketing IPO opens on 31 Jul 25 and closes on 04 Aug 25.
What is the GMP of Cash Ur Drive Marketing IPO?
The estimated Grey Market Premium of Cash Ur Drive Marketing IPO is ₹23 per share (17.69%).
What is the lot size of Cash Ur Drive Marketing IPO?
The minimum lot size of Cash Ur Drive Marketing IPO is 1000 shares & the minimum application amount is Rs. 130000.
When is the allotment of Cash Ur Drive Marketing IPO?
The allotment date of Cash Ur Drive Marketing IPO is 05 Aug 25.
What is the listing date of Cash Ur Drive Marketing IPO?
The listing date of Cash Ur Drive Marketing IPO is 07 Aug 25.
What is the subscription of Cash Ur Drive Marketing IPO?
Cash Ur Drive Marketing IPO is subscribed 82.03 times.
What is the price band of Cash Ur Drive Marketing IPO?
Cash Ur Drive Marketing IPO is priced at ₹123 - ₹130 per share.
How to check allotment status of Cash Ur Drive Marketing IPO?
Click the allotment link on Cash Ur Drive Marketing IPO page of IPO360.
How to apply Cash Ur Drive Marketing IPO in Zerodha?
  1. Go to Kite App → Tap on Bids → Tap on IPO
  2. Select the IPO → Tap on apply → Enter UPI ID
  3. Enter Qty and Price
  4. Submit the application
  5. Approve the UPI Mandate on your UPI app
How to apply Cash Ur Drive Marketing IPO in Groww?
  1. Go to Groww App → Stocks Section → Select IPO option
  2. Select the IPO you want to apply
  3. Enter your bid details and price
  4. Enter UPI ID & submit
  5. Approve the UPI Mandate on your UPI app
How to apply Cash Ur Drive Marketing IPO using ASBA?
  1. Log in to your bank's net banking portal.
  2. Navigate to the 'IPO' or 'ASBA' section.
  3. Select Cash Ur Drive Marketing IPO from the list of available IPOs.
  4. Enter the required details: Bid quantity, Price, DP ID & Client ID, etc
  5. Submit the application.
  6. Money will remain blocked till the refund date