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Bluestone Jewellery And Lifestyle Limited IPO
Price Band
₹492 - ₹517
Total Issue
₹1,541 Cr
Bid Dates
11 Aug - 13 Aug
Subscription
2.72x
Listing Price
₹510 (-1.35%)
Valuation
Market Cap
₹7,823.26 Cr
P/E Ratio
NA x
P/B Ratio
2.01x
Bluestone Jewellery IPO Dates
Conflicting IPOs
IPOs with overlapping timeline
Business Overview
Bluestone is a leading omni-channel jewellery brand in India, offering contemporary diamond, gold, platinum, and studded jewellery. Launched in 2011, the brand sells through its website, mobile app, and a network of 275 stores across 117 cities in 26 States and Union Territories, including franchise outlets. Bluestone caters to modern women, men, and couples aged 25 to 45, who discover brands online and via social media. With a strong design focus and digital-first approach, Bluestone generates revenue from the sale of its high-quality, lifestyle-driven jewellery collections.
Bluestone Jewellery IPO Lot Size
| Category | Lots | Shares | Amount |
|---|---|---|---|
| Retail (Min) | 1 | 29 | ₹14,993 |
| Retail (Max) | 13 | 377 | ₹1,94,909 |
| S-HNI (Min) | 14 | 406 | ₹2,09,902 |
| S-HNI (Max) | 66 | 1,914 | ₹9,89,538 |
| B-HNI (Min) | 67 | 1,943 | ₹10,04,531 |
Category Reservation
Bluestone Jewellery IPO Size
Objects of Issue
- Funding our working capital requirements
- General Corporate Purposes
Bluestone Jewellery IPO Live Subscription
Updated as on 13-Aug-2025 19:00:00
| Category | Sub (x) | Offered | Bids |
|---|---|---|---|
| QIB | 4.25 | 89,39,939 | 3,79,61,783 |
| NII | 0.57 | 44,69,970 | 25,33,353 |
| bHNI | 0.68 | 29,79,980 | 20,32,813 |
| sHNI | 0.34 | 14,89,990 | 5,00,540 |
| Retail | 1.38 | 29,79,980 | 41,27,164 |
| Total | 2.72 | 1,63,89,889 | 4,46,22,300 |
Bluestone Jewellery IPO Details Live GMP
| Date | GMP (₹) | Est. Price |
|---|---|---|
| 18 Aug | ₹0 (0%) | ₹517 |
| 14 Aug | ₹2 (0.4%) | ₹519 |
| 13 Aug | ₹10 (1.9%) | ₹527 |
| 12 Aug | ₹2.5 (0.5%) | ₹519.50 |
| 11 Aug | ₹10 (1.9%) | ₹527 |
| 08 Aug | ₹17 (3.3%) | ₹534 |
| 07 Aug | ₹35 (6.8%) | ₹552 |
| 06 Aug | ₹0 (0%) | ₹517 |
Bluestone Jewellery IPO Peer Comparison
(Rs. in crores)
| Particulars | Bluestone | Titan | Kalyan Jewel | Senco Gold | Thangamayil Jewel | PC Jewel |
|---|---|---|---|---|---|---|
| Revenue from Ops (in Crs.) | 1,770.00 | 60,456.00 | 25,045.07 | 6,328.07 | 4,910.58 | 2,244.60 |
| PAT (In Crs.) | -221.84 | 3,337.00 | 714.17 | 159.31 | 118.71 | 577.70 |
| EPS - Basic | -24.45 | 28.71 | 14.87 | 8.09 | 10.77 | 9.33 |
| NAV per share | 257.35 | 130.93 | 46.57 | 120.37 | 354.66 | 9.46 |
| RONW | -24.45% | 28.71% | 14.87% | 8.09% | 10.77% | 9.33% |
| EBITDA | 4.13% | 9.42% | 6.06% | 5.81% | 4.46% | 17.62% |
| PAT Margin | -12.53% | 5.52% | 2.85% | 2.52% | 2.42% | 25.74% |
| Price to earning (PE) | NA | 88.14 | 84.10 | 31.17 | 45.47 | 22.76 |
All information pertains to FY 2024-25. PE ratio is calculated using the Upper Price Band for the Issuer and the closing price as of August 1, 2025 for Peers
Bluestone Jewellery IPO Financial Performance
(Rs. in crores)
| Particulars | Mar-25 | Mar-24 | Mar-23 |
|---|---|---|---|
| Revenue from Operations | 1,770.00 | 1,265.84 | 770.73 |
| Profit after Tax | -221.84 | -142.24 | -167.24 |
| Total Equity | 910.74 | 374.17 | -71.83 |
| Total Borrowing | 728.62 | 430.43 | 228.42 |
| Total Assets | 3,532.28 | 2,453.49 | 1,255.49 |
| NAV per share (in ₹) | 257.35 | 206.13 | -39.57 |
| EPS - Basic (in ₹) | -79.74 | -78.36 | -92.14 |
Key Performance Indicators (KPIs)
EBITDA
4.13%
PAT
-12.53%
ROCE
-3.67%
Debt to Equity
0.67
All the data pertains to FY 2024-25. PE, PB, and market capitalization are calculated based on the Upper Price Band.
Promoter Holding
Promoter
18.28%
Public
81.72%
Management
Registrar & Lead Managers
Registrar
KFin Technologies
Lead Managers (3)
Company Details
Name: Bluestone Jewellery And Lifestyle Limited
Address: Site No. 89/2, Lava Kusha Arcade, Munnekolal
Village, Outer Ring Road, Marathahalli,
Bangalore 560 037, Karnataka, India
Number: +91 22 4515 2729
Email: investor.relations@bluestone.com
Website: https://www.bluestone.com/
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How to apply Bluestone Jewellery IPO in Zerodha?
- Go to Kite App → Tap on Bids → Tap on IPO
- Select the IPO → Tap on apply → Enter UPI ID
- Enter Qty and Price
- Submit the application
- Approve the UPI Mandate on your UPI app
How to apply Bluestone Jewellery IPO in Groww?
- Go to Groww App → Stocks Section → Select IPO option
- Select the IPO you want to apply
- Enter your bid details and price
- Enter UPI ID & submit
- Approve the UPI Mandate on your UPI app
How to apply Bluestone Jewellery IPO using ASBA?
- Log in to your bank's net banking portal.
- Navigate to the 'IPO' or 'ASBA' section.
- Select Bluestone Jewellery IPO from the list of available IPOs.
- Enter the required details: Bid quantity, Price, DP ID & Client ID, etc
- Submit the application.
- Money will remain blocked till the refund date
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